15 years ago, it was rare to find a cafe that offered free wifi. Today, they pretty much all have it. It is no longer a nicety, it is an expected utility - no different than expecting a cafe to offer a bathroom. In the future, these same destinations will pay for your ride getting to them. Ubers and Google cars will be so cheap thanks to their solar-powered, self-driving, utilization optimized cars, it will only cost a few dimes getting you across town. That price is low enough that destinations will be willing to pay it to compete for your business.